Before i start most of the pictures are in no particular order apart from the product swatches.
When i first heard that benefit were hosting an event in Leeds i was so excited because as you all may know there is never any thing up north for us bbloggers so i got my invite and juggled around my plans for the day to make sure i could make it.
Everybody was so friendly and welcoming and we all found out some interesting facts about Benefit as a brand like:
The company started in San Fransisco in 1976.
Their products have been available in the UK about 16-17 years.
The first boutique was actually called Face Place.
Benetint was originally made for exotic dancers to make their nipples more vissable through their dancing dresses.
POREfessional is the uk's NO.1 best selling primer.
They give you a 28 day money back garantee if you are not happy with the product.
I love finding out about a company's history its really nice to see how a brand started and how far it has come.
!!!!New product Alert!!!!!
These are Benefits new powder gloss lipglosses they are kind of like the box powders sister from another mister, there is one to go with every box powder here are a few swatches i did of the glosses
sorry if the lighting is a bit dark there wasn't much natural light in the bar
The top swatch
These wonderful glosses are like nothing i have ever tried before the texture is like satin its so smooth almost like a lip balm and they are not sticky, the colours are really close if not identical to the box powders my personal favourites are sugarbomb and coralista.
They are available to buy from the 28th June and retail at £13.50
We also found out more about Benefits mascarathon
Basically its where lots of girlie's run from Edinburgh to London in a relay style marathon its all to raise money for a charity called Refuge, Refuge are a charity to help protect women and children against domestic violence. The race starts on the 15th June and finishes on 29th June they are hoping to raise £20,000+ so have a look on their website and if you can donate they are only asking for £1 per person or even better sign up to run, also at each of the locations there will be a female celeb running along with you and you will be followed by a giant mascara wand.
We also had a little presentation on how they treat their customers at the counter and the services they get.
They give every customer the 3 p's
Prep
Prime
Perfect
which is like a mini facial
If a customer wanted to buy a box powder instead of applying the powder on top of her existing make up they remove all her make up and start from scratch not only will this make the customer feel wonderful it will also allow them to see how the products are applied she will also find out about other products that are been used on her.
We were all given a lovely goody bag on our way out which was so generous of them do do that for us.
I would like to say a big thank you to Michelle, Leanne and Adele for having me i had a brilliant afternoon and im already looking forward to any future northern events
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PS: please tweet #mascarathonuk lets get it trending its for an amazing charity.
